Image Converter

What this does

Convert between JPG, PNG, WebP, and AVIF — pick the right format for the use case.

Drop in any image, pick a target format, set quality, download. Modern formats like WebP and AVIF cut file size 30–80% over JPG at the same visual quality. Runs in your browser using Canvas — no upload, no quality theft.

How to convert image formats

1. 1

   Drop in your source image

   JPG, PNG, WebP, GIF, BMP, or HEIC. The current format and file size show automatically.

2. 2

   Pick the target format

   JPG for photos going to email or older systems. PNG when you need transparency or sharp graphics. WebP for modern web hosting (40% smaller than JPG). AVIF for cutting-edge web (50% smaller than WebP, but only widely supported since 2023).

3. 3

   Set quality, then convert

   Quality 75–85 is the sweet spot for JPG/WebP/AVIF — significant compression with no visible loss. PNG is lossless so quality slider doesn't apply. Hit convert and download.

When you'd convert image formats

How this compares to other image converters

Feature	BBulkShare	CloudConvert	Online-Convert	Squoosh	Adobe Express
Runs in browser only	Yes	No	No	Yes	No
Files uploaded to server	Never	Yes	Yes	Never	Yes
Formats supported	6	200+	200+	10	20
Quality slider with live preview	Yes	Pro only	No	Yes	Yes
Batch convert	No	Yes	Yes	No	Yes
Account required	No	After 25 mins/day	No	No	Yes
File-size cap (free)	Browser memory	1 GB	100 MB	Browser memory	100 MB
Strips EXIF	Yes	Optional	No	Yes	Optional
Works offline	Yes	No	No	Yes	No

Which format when

Each format has a strength. Picking the right one matters more than file-size obsession.

• JPG / JPEG

  Best for: Photos, email attachments, anywhere transparency isn't needed

  Watch out: Lossy — re-saving repeatedly degrades quality. Edit in PNG, export to JPG once.

• PNG

  Best for: Logos, icons, screenshots with text, anything with transparency

  Watch out: Photos as PNG are typically 5x larger than JPG with no visible benefit.

• WebP

  Best for: Modern web — 30–40% smaller than JPG at same visual quality, supports transparency

  Watch out: Email clients (Outlook) and older systems may not display. Use for web first.

• AVIF

  Best for: Cutting-edge web — 50% smaller than WebP, supports HDR

  Watch out: Safari only added support in 2022. Older browsers fall back to placeholder unless you provide JPG fallback.

• GIF

  Best for: Short animations under 5 seconds, low-color graphics

  Watch out: Terrible for photos (limited to 256 colors). For modern animations, MP4 or WebP both work better.

• HEIC

  Best for: iPhone storage — Apple's compressed format saves ~50% over JPG

  Watch out: Limited compatibility outside Apple ecosystem. Convert to JPG before sharing widely.

Tips for honest conversion

1. 01

   Convert from highest quality you have

   Don't convert a 75-quality JPG to WebP — you're encoding compression artifacts as if they were real detail. Start from the original PNG or RAW if you still have it.

2. 02

   Lossless ≠ smaller

   PNG is lossless, but lossless doesn't mean small. A 4000x3000 photo at 4 MB as JPG is often 25 MB+ as PNG. Lossless only matters when every pixel exact value matters (medical scans, icons).

3. 03

   WebP and AVIF need fallback for older Outlook

   If you're using WebP/AVIF in email signatures or HTML email, provide a JPG fallback. Outlook 2019 and older corporate Outlook installs still don't decode them.

4. 04

   Quality 80 is the sweet spot — don't go below 70

   JPG/WebP at quality 80 is indistinguishable from 100 in blind tests, with 50%+ file-size savings. Below 70, blocking artifacts start appearing in flat areas like sky or skin.

5. 05

   Don't re-convert the same image

   Each lossy conversion (JPG → WebP → JPG) compounds compression damage. If you might need multiple formats, keep the original PNG or high-quality JPG as a master and convert from that.